O perfil empreendedor de microempreendedores individuais: um estudo de caso dos MEIs da Vila Embratel

Authors

  • Geziane Barros Pereira Vieira Universidade CEUMA
  • Paulo Roberto Campelo Fonseca e Fonseca Universidade CEUMA
  • Hyago Marcos Pereira do Nascimento Universidade CEUMA
  • Nehemias Pinto Bandeira Universidade CEUMA
  • Jaylson Franklin Mendonça Nunes Universidade CEUMA

Abstract

Entrepreneurship can be understood as a tool for professional positioning or relocation, for those with or without employment ties. In this context, the present research aimed to identify the profile of Individual Micro-Entrepreneurs (MEIs) in the Vila Embratel neighborhood. To achieve this, the research employed a quantitative method with comparative analysis based on statements from a questionnaire containing entrepreneurial characteristics. The findings revealed a predominance of young individuals with less than one year of registration as MEI, with prevalence in the profiles of Planner, Innovator, Persistent, and Leader, and few traits associated with the risk-taking profile.

Published

2024-12-23

How to Cite

BARROS PEREIRA VIEIRA, Geziane; CAMPELO FONSECA E FONSECA, Paulo Roberto; PEREIRA DO NASCIMENTO, Hyago Marcos; PINTO BANDEIRA, Nehemias; MENDONÇA NUNES, Jaylson Franklin. O perfil empreendedor de microempreendedores individuais: um estudo de caso dos MEIs da Vila Embratel. Revista Ceuma Perspectivas, [S. l.], v. 40, n. 1, 2024. Disponível em: //portalderevistas.grupoceuma.com.br/index.php/RCCP/article/view/577. Acesso em: 24 apr. 2025.